The beauty of a website is not only “screen-deep,” but what makes a website tick under the surface is vital to both the success and performance of a site. There are numerous products available and an equal array of approaches. One could say that the options are endless...

At web options, inc. our technical approach to website design enables us to (1) meet or exceed effectiveness, usability and accessibility goals, and (2) achieve a high level of productivity resulting in lower costs.

After considerable review, experience and study of the many available development tools, web options, inc. has elected to design websites primarily with the Macromedia® Studio MX suite of software (Dreamweaver® MX, Fireworks® MX, Flash® MX, Cold Fusion® MX, and FreeHand® 10).

We use this state-of-the-art software to:

• achieve a high level of productivity,

• provide clients with features and functions that are at the cutting-edge of what is presently available technologically,

• facilitate effective collaboration among our associates, and

• enable any associate to complete the work of another associate if required by unexpected events.

We also utilize supplemental HTML (Hyper Text Markup Language) and XHTML (Extendable HTML) to add special features to website designs, as with JavaScript, and other programs. Server-side web applications for e-commerce and database issues employ various scripting technologies such as Cold Fusion® MX, PHP, .NET, ASP.NET, etc.

Visual appeal is a key and frequently overlooked component of effective website design. It obviously governs that important first impression upon visiting the website – how others perceive not only a client’s website, but also the client’s entire business image. By integrating creative vision with strong communication skills and powerful software tools, our design and technical associates work in tandem on site development.

web options, inc. associates possess the combined experience and skills required to apply existing technology tools effectively, and they are also capable of both learning and applying emerging and future tools. Thus, we enable each of our clients to attain a successful website.